你上班到現在,聽過幾次這種話?
「哎呀,沒差啦」
「領多少錢做多少事,不要太認真啦」
「這不是差不多嗎...」
「沒辦法啊,老闆說......」
「這太麻煩了,這樣就好了」
結果?
BOOM! 黑心食品,重組肉,墜機,翻車,火燒車!
每次出事情,Facebook罵罵馬英九跟蔡英文就好了?抱歉,你我都有責任!!
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以下是外國人對台灣商業文化的觀察:
1. 差不多文化:
台灣企業通常都是開心就好,可以賺錢就好,追求卓越什麼的不可以吃啦
例外:GOGORO,想要改變人們移動的方式,理想崇高而非只是在機車市場大餅上抓幾個市占率來吃
2. 不要臉的抄襲文化:
微熱山丘推出含有100%鳳梨的鳳梨書,突然每家都100%了
例外:Cama,當其他連鎖商店在拼命模仿星巴克,Cama走出自己的路
3. 醜陋的設計:
天仁茗茶,這麼有名的公司,依然使用1996年風格的網頁(http://mytenren.com/)
例外:(作者沒列出,但應該是有一些...)
4. 不願意適應新時代:
例如已經電商時代了,怎麼連做一個線上商場,一個新的訂價策略都不願意?是否只願意待在舒適圈?
或者,當你周遭的社區已經變了,居民也都變了,你商店怎還維持得跟幾十年前一樣?這樣要如何在繼續生存?只能怪大環境不
好嗎?
例外:這家中藥店(http://www.trickytaipei.com/2016/09/chinese-medicine-shop-taipei/)
5. 員工不是第一:
台灣的職場總是低薪,超時工作與悲慘... 這都影響到公司結構。當你員工開心,就會有良好的產品,有良好的產品就會有良
好的消費者使用經驗,當有良好使用經驗,就會有強的品牌力量。
例外:鼎泰豐,這家公司將一半的營收用於薪水與員工福利
消費者的尊敬,是要去賺來的。公司要成功就得拿到消費者的尊敬。
但是當你什麼都要用低價去搞,什麼都用差不多的態度去執行時,你永遠都無法達到目標。
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BBC對台灣安全問題的探討:
1. 台灣安全嗎?
雖然依犯罪率來說,台灣是世界上最安全的地方之一,但若提到公共安全,台灣可能跟安全沾不上邊。
2. 讓我來提醒你吧:
a. 復興航空兩次空難:奪走80多人的生命,都是人為疏忽造成
b. 高雄氣爆:奪走32人性命;中央政府、地方政府跟擁有管線的公司都知道這些管線的存在,但沒有任何一方想過去檢查
c. 違建火災:保齡球館發生火災,屋頂倒塌殺了6名救火隊人員
d. 水上遊樂場粉塵爆炸:沒有一個單位有監督過負責公司活動的安全措施,使這場意外有500多名年輕人燒傷,並奪走幾條任命
3. 這些意外可以顯示台灣對公共安全的漠視:
a. 員工對安全教育的訓練不足,標準作業程序也不足。
b. 政府單位就算知道問題在哪,通常也對安全議題閉眼不視,因為他們不知道可以做什麼,或者怕做了會引來批評(多做多錯)
4. 很多人火災死在家裡是因為鐵窗,而作者無論怎樣都無法說服房東將鐵窗拆除。作者跟相關單位詢問過,消防隊基本上同意作者
看法,但無法令市民拿掉鐵窗,因為這要靠政治人物去改變,但沒有政治人物會去做,因為只會被批評。
5. 漠視安全
a. 把安全門堵住為了防範小偷
b. 公寓住戶在樓梯間擺放物品
c. 一堆飯店跟商店蓋在山裡的河邊:然後颱風全部淹水或被沖走
d. 乘車時不用安全帶
e. 違反安全法令時,通常不會受罰(除非有媒體報導吧...)
6. 台灣看起來像個現代社會,但人民對安全的重視似乎還停留在上個世紀。就算政府提出對安全的新法令,人民也不太會去遵守,因
為太麻煩了。公家單位的人員也不會去執行,因為他們認為都差不多吧,應該沒必要。
7. 違章建築發生火災?政府只會拆除幾個... 因為若全拆了,只會讓市民難過 :(
8. 地方政府通常不會完全執行中央政府的安全規定,最主要的因素是對安全這議題的漠視,而且有些政治人物也怕得罪選民
安全水準,不能單靠政府,全民都有責任
The Five Least Business-Friendly Practices in Taiwan
Living in Taiwan means being a customer in Taiwan. We are all diners in restaurants and cafes, shoppers in local markets and department stores, and riders in taxis and public transport.
But live here long enough and you will realize that spending money here is not always a positive experience. Unfortunately, businesses of all types consistently drop the ball when it comes to being original, creative and innovative.
Here are five ways Taiwan’s businesses disappoint:
1. Hey, it's good enough!
Can you guess the three-word phrase that Taiwanese businesses love to say the most? No, it’s not “I love you,” you romantic fool. It’s cha bu duo (差不多), which means “almost” or “good enough.”
Take Kavalan whiskey, the award-winning homegrown whiskey brand owned by King Car, which also owns Mr. Brown Coffee.
Kavalan has a fantastic product, there is no doubt about it. But have you ever stepped inside a Kavalan retail store? Or visited the Kavalan distillery in Yilan? There is very little that is “world-class” about either experience.
At a now-closed Kavalan storefront on Xinhai Rd — currently a Mr. Brown cafe — they sold the parent company’s frozen fish brand in freezers just a couple of feet away from the Kavalan whiskey display. Likewise, you can find Kavalan sold at many Mr. Brown cafes throughout the city. Imagine this page on their website as a retail space.
And if you have been to the Kavalan distillery in Yilan, compare it with the Yamazaki distillery in Osaka. I have been to both. It is hard to imagine Yamazaki with a year-round Christmas tree — complete with flashing lights — in their tasting room like Kavalan does.
If you are a fan of Kavalan, you have to assume the company simply does not care about its physical stores. There is no vision, and there is definitely no allocated budget. You wonder, what is so hard about giving a crap? But apparently, for many Taiwanese companies cha bu duo translates to hakuna matata.
The promising news is there are a few Taiwanese companies that actually strive for excellence. SunnyHills is a great example. Everything about how the SunnyHills business is run, to how you feel when you step inside their stores in Minsheng Community and overseas simply oozes quality and care.
Another is Gogoro. Their mission is not to steal incremental market share from Taiwan’s legacy scooter brands. They actually want to change the way people travel and make a positive impact as a company. So it has been fantastic to see more of their shiny experience centers popping up around town this past year, and even more of their scooters on the streets.
2. Shameless copycats.
Speaking of SunnyHills, the majority of Taiwan’s pineapple cake brands now make a pineapple cake that is 100 percent pineapple. Just like SunnyHills does. Previously, they used wintermelon. And they have also adopted the chunky brick shape SunnyHills made famous. Coincidence?
Shameless copycatting is a sad part of Taiwan’s business landscape. When one business strikes it rich, you can count on its clones to come out of the woodwork with logos that look uncomfortably similar. In a market as small as Taiwan’s, I guess you have to take it as a compliment.
A recent example is the niche category of parenting cafes, or cafes that cater to young families. When Moooon Spring Cafe & Play opened in Neihu in 2013, there was nary a parenting cafe in Taipei. Less than two years later, there were more than 50. You would think it was gold rush season. But all that happened was one business started doing exceptionally well, so other people wanted to strike it rich, too.
The funny thing is all of these cafes are vying for the exact same market — parents in Taipei with children under six. And the birth rate in Taiwan is still one of the lowest in the world. With such an over-saturated market, Moooon Spring & Play made the decision to close shop a few months ago. No doubt more than a few of its copycats will be following suit.
Considering this deeply ingrained clone culture, props need to be given to Taiwanese companies with genuinely original concepts. One success story is Cama Cafe, a local coffee franchise that is doing its own thing and killing it. How? When a dozen competitors were busying copying Starbucks, the creators of Cama had the confidence to look the other way.
3. Hideous design.
Exhibit A: The Taipei Times website. Exhibit B: The various websites of Ten Ren Tea Company. Exhibit C: The Eslite website.
I could call out a dozen more Taiwanese companies that desperately need to be reminded it is 2016 — not 1996.
4. Unwillingness to adapt.
One of the things I love doing on this site is interviewing young Taiwanese designers and sharing their work. But a couple of times, I have wondered to myself, are they still going to be in business in 12 or 18 months? The reason: they do not know how to sell.
No, I do not mean go door-to-door. I mean set up an online store, have a pricing strategy, figure out inventory, fulfillment and customer service. I can think of two small businesses featured on this site who at the time of publication, did not have a way for people to purchase their items online. When asked, “How much does it cost and where do people buy it,” one business didn’t respond, and the other said, “Tell people to email us.”
What could be the reason for this? Is it resistance to change? Unwillingness to venture outside of their comfort zone? Or flat-out denial that there’s room for improvement?
I am reminded of the traditional Chinese medicine shops in Dadaocheng that have not changed a bit in over 100 years. While the times have changed, their customers have changed, and the area where they are located has changed — they have stubbornly stayed the same.
How do they plan to survive for another year, let alone another 100? It looks like this renovated medicine shop in Wenshan District is the only one with a plan. Perhaps now other medicine shops will copy and renovate too.
5. Employees don’t come first.
Din Tai Fung. Love it or hate it, it is the king of Taiwanese brands. What I mean by that is it has a name, business and product that is widely recognized, universally respected and replicated to perfection throughout Taiwan and overseas.
CEO Warren Yang (楊紀華) visits all six Taipei stores daily, and the company spends about half of its annual revenues on salaries and benefits for his 1,000-strong team. Why? He says, “If you want happy customers you need to have happy staff.”
Other Taiwan businesses? Not so much. No one is fighting Din Tai Fung for the title of "Best Taiwanese Company to Work For." Taipei’s workforce is typically considered to be underpaid, overworked and miserable.
It all funnels up to the problem of brand. At the base, there is the product. Then there is the experience. And at the top, the brand. When the base layers are strong, you have a brand that’s set up for long-term success. When they are weak, the brand stagnates.
But above all else, brands are only as good as the leaders who run them. If there is no vision, no long-term strategy, no respect for the employees who keep the business humming, it is all meaningless.
If Taiwanese businesses want consumers’ respect, they need to earn it. We are all rooting for them to succeed. But playing it cheap and chanting cha bu duo has never worked, and it never will.
來源:https://international.thenewslens.com/article/53846
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Taiwan's year of disasters highlights safety concerns
Media captionCindy Sui says recent disasters in Taiwan have highlighted the need for a change in the importance Taiwanese place on safety
Taiwan has seen a string of disasters this year. But these are not simply accidents. Behind each case, investigators found that either negligence, an error in judgment or legal violations were at least partly to blame. The BBC's Cindy Sui in Taipei asks whether Taiwan's reputation for safety is deserving.
Taiwan is considered one of the safest places in the world because of its low crime rate. But crime-rate aside, it may not be as safe as it likes to think it is.
The past year of disasters is a stark reminder:
In the past year, two planes from local carrier TransAsia crashed, killing more than 80 people. In one case, the pilot may have misjudged whether it was safe to land after a typhoon. In the other, a pilot is thought to have mistakenly shut down the only working engine on the aircraft.
Underground petrochemical pipelines exploded in Kaohsiung city killing 32 people. Investigators found local and central governments had known about the pipelines, but neglected to inspect them, and neither did the companies that owned or rented them. The local public works department violated regulations in its construction of a draining ditch which contributed to the rupture.
Several fires occurred in structures that were allowed to exist even though they violated building codes. A fire at a bowling alley illegally built with metal sheeting killed six firefighters when the roof collapsed on them.
A fire at a water park concert in June, that began after coloured powder sprayed on spectators ignited, burned nearly 500 mostly young people and killed several. Organisers and park managers had failed to take safety precautions and government agencies had not restricted the use of the flammable material, investigators found.
The incidents point to underlying problems in how Taiwan views public safety. Employees are not adequately trained on safety, and standard operating procedures are lacking.
And government departments sometimes turn a blind eye to safety problems, even if they recognise them, because they feel they can't do anything or they want to avoid criticism.
This became clear to me after I called a Taipei fire department when I couldn't convince my former landlady to remove some of the metal bars installed over all the windows in my flat.
People regularly die in fires because the bars or cages covering windows prevent them from escaping.
Flats with bars over them
My landlady argued that the next tenant might want them to prevent burglaries.
I was surprised the fire department agreed with me, but said it was up to politicians to ban them. No politicians, however, have done so because they would be criticised by the public.
Ignoring seatbelts
Other examples of blatant disregard for safety include: building managers locking exit doors "to prevent burglaries or illegal entry"; residents being allowed to pile possessions in staircases; hotels and shops allowed to be overbuilt in mountains and riversides leading to collapses during typhoons.
Many people don't wear seatbelts even though they are legally required to and injuries from traffic accidents have skyrocketed.
So laws aimed at protecting public safety are openly and widely ignored, with no consequences for the violators.
Local historian Yang Lian-fu explains it well: "The problem is Taiwan appears to be a modern society, but its people's acceptance of safety precautions has not kept up.
"So even when the government passes laws on safety, people don't abide by them because they think it's inconvenient and civil servants also don't believe they're necessary, so they don't enforce them."
A general view shows the damaged road after gas explosions in the southern Taiwan city of Kaohsiung on 1
Sometimes the problem is so widespread the government feels it can't eradicate it.
Even after several deadly fires broke out at illegal extensions built to add value to properties, local governments only dismantled a few; tearing down all of them would mean uprooting residents and upsetting homeowners.
Mr Yang says government departments are also too close to businesses they are supposed to regulate and don't want to disrupt their money-making ventures. So violators, including many illegal hotels, get just a small fine or warning, and are rarely shut down.
'Insufficient awareness'
Taiwan's government spokesman Sun Lih-chyun says it has made a lot of efforts in recent years to boost safety, but admits it faces obstacles.
File photo: This screen grab taken from video provided courtesy of TVBS Taiwan on 4 February 2015 shows a TransAsia ATR 72-600 turboprop plane clipping an elevated motorway and hitting a taxi (centre) before crashing into the Keelung river outside Taiwan's capital Taipei in New Taipei CityImage copyrightAFP
Image caption
"The local governments don't always enforce the laws the way the central government wants them to. It's partly due to insufficient awareness," Mr Sun says.
"Some local politicians also worry they will upset voters and lose votes, but in recent years, we've seen this situation improve. We have also worked to raise public awareness about safety and reduce the number of incidents and deaths," he adds.
Deaths from accidents have indeed steadily dropped, but the past year points to many dangers that still lurk and could cause mass casualties if not dealt with.
After each disaster, change is demanded and for a short time rules enforced.
But many believe that what is really needed is Taiwanese society as a whole placing much greater importance on safety.
來源:http://www.bbc.com/news/world-asia-33605220
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