可以請大家幫幫忙,順一下句子,小妹我會感激各位~



First, to what extent should managers charge for capital equipment and services? Second, how many parallel business models can a firm use simultaneously for a specific service?
首先,管理者應該在多大程度上對資本設備和服務收費?
第二,公司可以同時使用多少並行業務模型來進行特定服務?
Fischer et al. (2012) showed that the margin leverage for paper machines is five, suggesting that the profit margin for capital equipment is from 1 to 3 %, whereas the margin on services is 10–15 %
菲舍爾等人,表明造紙機的保證金槓桿為5,表明資本設備的利潤率為1%至3%,而服務利潤率為10-15%;
ICT-related services that replace personal contacts, such as spare part ordering through the Internet instead of calling the manufacturer, prove difficult to sell. Customers fail to see the added value in using new technology for such services.
取代個人聯繫人的信息通信技術相關服務,例如通過互聯網訂購備件而不是打電話給製造商,證明難以銷售。
They learned the lesson that allowing capital equipment be the only source of revenue independent of the costs they carry is risky.
他們記取了教訓,即允許資本設備成為唯一的收入來源,而不依賴於他們承擔的成本是有風險的。
Rethinking strategy includes defining activities performed by the customer when the equipment is being operated and maintained, and changing the business model is a way to take advantage of the service opportunities identified throughout the life cycle of the equipment.
重新思考策略定義包括:
定義在操作和維護設備時由客戶執行的活動
在整個設備的生命週期,利用確定的服務機會來改變商業模式。
改變商業模式的方法是利用設備生命週期中確定的服務機會
The service concept should suggest improvements to enhance customers’ productivity and can only be provided as long as potential exists for improvement.
服務的理念應該提出改進措施,以提高客戶的生產力and….
These coordinated changes are followed by changes in the offering and the organisation, and mismatches are resolved and followed by new reorganisations and introductions of new offerings.
這些協調的變化是根據產品和組織的變化,不匹配得到解決,並隨後進行新的重組和新產品的介紹。