燦坤3C～16900元的HP4700 (第14頁)

MAH98
個人積分：2分
文章編號：517064

2分

131樓

2005-04-20 1:21

老J wrote:

一家正常的公司會立刻發出更正啟事!

1.張貼在各賣場入口,所有消費者都看得到的地方,用清楚易見的顯示方法!

2.在該項產品陳列櫥窗張貼清楚易見的錯誤更正啟事.

3.在結帳櫃檯張貼更正啟事.

4.在公司網頁首頁以浮動視窗顯示更正啟事.

以上~~~可能在內部的公告都有請門市去做~~

可是

重點是門市人員的執行能力~~~~~~~差~~

可能還要採購一家一家店的打電話去問說~~更正啟事做了嗎???貼了嗎???

這也就是說~~為什麼公告發出來之後還有人可以買到$16900的價格~~ ~

因為大家沒有去看公告的習慣~~有可能行政看了`~沒跟股長說`~~~股長看了~~~也沒在早晚會告知同事~~~

還有可能~~~~~~早晚會~~~跟本沒開~~~這種事在我之前的店裡~`發生n次~~~~

mash 才是我的本名~~~~

一路狂飆之Kevin

一路狂飆之Kevin
個人積分：271分
文章編號：517069

271分

132樓

2005-04-20 1:25

小黃屋...根本口號是喊假的啊
每次都第一便宜...每次都沒便宜
以前還會去逛逛看看荒涼的賣場,再看看機台
現在連去吹冷氣都不去了
不知為什麼,去那邊感覺一點都不像賣場,像倉庫,客人23個...店員比客人多
大樂都還沒這感覺...

老J

老J
個人積分：160分
文章編號：517094

160分

133樓

2005-04-20 1:38

內部管理的問題與消費者權益無關!

也不能當成面對消費者的理由!

長天GR230+有一批有問題,長天的態度就是回收,換更好的GR232給客戶.

版上也有大大幹憔這批GR230+,但沒像這篇討論肉肉長.

WHY?

長天正視這個問題,並且就能力所及的補償客戶呀!

也許有人會說,一顆藍芽GPS才多少錢,HP4700賣多少錢,怎麼比!

但長天的資本額相對於燦坤只是九牛一毛呀!

這中間在處理的最大分野就是長天讓客戶感覺到誠意!

讓消費者感覺到誠意,誰還會想對它趕緊殺絕勒?

小alex建議的處理方式會讓燦坤有一些成本損失.

但損失有限,

換個角度想!

把這些損失當成廣告支出來看!

花幾千萬的廣告費也買不到這一點損失所換得的消費者掌聲.肯定與信賴!

控制這一點損失,但換來消費者不再往來,值得嗎?

燦坤賣的東西有什麼是NOVA.光華商場買不到的?

答案是沒有!

larrylo

larrylo
個人積分：1201分
文章編號：517102

1201分

134樓

2005-04-20 1:43

seanhuang wrote:

And base on what "solid evidence" make you think so?

Does anyone have any evidence point out that the company planned to "intentionally" print the wrong price first? Do I believe this could happen? Yes. But you need more than "belife" in order to go to the court.

This is an irrevelant question, since we are not.

I just would like to know what is the best "solution" from the customers' prosepect.

As I said before, I am not trying to defend their wrong doing nor trying to give them any execuse nor trying to forgive them. The way they do the "damage control" was really bad. But before we "poniter" fingers can blame them for "cheating", let's see evidence first even with this store that has bad reputation.

larrylo

larrylo
個人積分：1201分
文章編號：517116

1201分

135樓

2005-04-20 1:58

alex:

First thank you for went through so much trouble to do the transaltion for me. I could not do better.

==>的確..很難指出店家在設計DM時有故意要引誘消費者到店家來的事實..但再請問一下.
一般公司會發DM的用意是什麼..不就是希望消費者到店消費嗎?

Yes, I agree with you. But once mistake happened, can we say company/store try to cheat customers every time? If they weight the reputation of company heavily, then they will honor it. In this case, I don't see it. But it did not equal to "cheating" yet unless it is decided by "law".

2.在你的印象中店家為了自保.會在DM上註明."實際銷售價格以店內為主"
==>沒錯.DM是有這樣的字樣..但你可能沒有發現..在眾多討論中..有人的店內售價也是16,900
再則..今天會讓消費者握有公司的訂單.一定是在銷售的當時雙方皆認同此交易才簽訂的吧..不可能
是有人拿刀架在你的脖子上..說."簽.你給我簽..就是要賣我這個價格".故在你情我願的情形下所形成的交易..請問..為何有不成立、無法交貨的理由？
你說.."與店內實際銷售價格不符"..但..有沒有可能是銷售員給我折扣.所以有如此優惠的價格呀？..有沒有可能是他賣我員工價呀??．都可能．因為那是在你情我願的情形下所形成的交易

You probably missed my post. I did say the "deal" (公司的訂單) should be honor.

3.若你是這家店的經營者.你會如何處理這個問題?
==>若我是這家店的管理者..我的處理方式是1.目前有上握有本公司訂單者一律出貨..店內在此DM有效的期間,不再攞設此產品
等優惠過後再賣..好處是:
1.公司所發出的DM沒有問題..有部份消費者享受到公司的優惠..往後可能會向朋友們炫耀自己所獲得的戰利品，往後．公司再打的DM仍然有實質上的效應
2.公司商譽不會受損
3.DM有效的期間,停止銷售該產品（可告知己銷售完畢），將損失降到最低?

That's what I would do and I think that is the reasonable.

fanchi

fanchi
個人積分：21分
文章編號：517157

21分

136樓

2005-04-20 2:38

灰翼 wrote:
這次的事件..
如果發生在美國..
公司一定會乖乖的認賠賣出..
直到新的DM做出來吧..
小黃屋真的是丟盡台灣人的臉..
去大陸也這樣搞的話不出幾年就要準備收攤了..

我覺得已經拿到出貨單的朋友應該堅持下去..
集體向消保官投訴..
其他人也一起來抵制小黃屋吧..
因為這種行為實在太惡劣了..

大陸的燦坤已經收了好幾家了...
算是一個滑鐵盧吧...

台灣的消保法只保護有主動爭取的人...
企業大多是先呼嚨消費者為先...

最近幫朋友爭取中國人壽分紅保單的糾紛...
也是查好法規搬出消基會後...
對方才願意退款解除契約...

喵的咧...
當初用電話行銷騙我朋友時就那麼勤快...

在下的結論是...
在台灣的消費者真的是會吵的小孩才有糖吃...

~接近無限透明的藍~

apple-jan

apple-jan
個人積分：0分
文章編號：517615

0分

137樓

2005-04-20 12:22

larrylo wrote:
==>的確..很難指出店家在設計DM時有故意要引誘消費者到店家來的事實..但再請問一下.
一般公司會發DM的用意是什麼..不就是希望消費者到店消費嗎?

Yes, I agree with you. But once mistake happened, can we say company/store try to cheat customers every time? If they weight the reputation of company heavily, then they will honor it. In this case, I don't see it. But it did not equal to "cheating" yet unless it is decided by "law".

larrylo 大大您好..
我想今天在這裡討論的大大們..要的是該公司的危機處理
你說..在設計DM時理當要小心處理產品的價格，當然無法做到萬無一失，難免有可能會出錯，
沒錯..我想大家都會認同您的說法，但公司己發現錯誤的當時，就應該在立即在該公司所架設的網頁上做第一時的的更正說明．再則，在各營業的店家門前告示，不要浪費彼此時間
．而今天等到交易成立，再打電話告知賣錯價格，不算欺騙嗎？．．沒有任何的告示．消費者到店裡後，詢問價格後，才告知DM標示錯誤．以實際店門售價為主．請問．這不算欺騙消費者到店裡嗎？
其實有些消費者離店家有些距離(me too)要到店家碰運氣前，都有上該網頁上查詢價格的習慣．可是．．甚至到目前為止，該公司的網頁上並沒有做出如此的更正，所以．在消費者所得到的訊息僅只有DM上的價格，別無其他了．消費者到店裡後，詢問價格後，才告知DM標示錯誤．以實際店門售價為主．．該公司到目前為止的行為．不能算是要騙消費者到店裡嗎？

今天新聞都針對此事做報導．．那該公司到目前為止都沒有做出公開式的說明．
ps.其實你也可到該公司的網頁．．上去看看喔～

Gpc

Gpc
個人積分：1258分
文章編號：517622

1258分

138樓

2005-04-20 12:25

所以以後DM出錯都可以去消基會控告欺騙消費者?就算下面印了以店裡面為準的那行字?

那以後要多多收集DM吧,我看僑X跟順X也蠻會印錯的.

larrylo

larrylo
個人積分：1201分
文章編號：518176

1201分

139樓

2005-04-20 19:28

apple-jan wrote:

larrylo 大大您好..
我想今天在這裡討論的大大們..要的是該公司的危機處理
你說..在設計DM時理當要小心處理產品的價格，當然無法做到萬無一失，難免有可能會出錯，
沒錯..我想大家都會認同您的說法，但公司己發現錯誤的當時，就應該在立即在該公司所架設的網頁上做第一時的的更正說明．再則，在各營業的店家門前告示，不要浪費彼此時間

I agreed with you. In this particular case, they were really not doing a good job.

而今天等到交易成立，再打電話告知賣錯價格，不算欺騙嗎？

I think they can notify customers but they CAN NOT force customers to return merchandise. It is totally up to customers to decide. But sounds to me in this case, TK3C tried to "trick" the customers to return the PPC. That was wrong!!!!

沒有任何的告示．消費者到店裡後，詢問價格後，才告知DM標示錯誤．以實際店門售價為主．請問．這不算欺騙消費者到店裡嗎？

If they have small print "以實際店門售價為主" on the DM, they can get away with it in USA. This happened a lot here. The typical one was put a "limited" quantity or "stock-only". However, I don't know this is allowed by the law in Taiwan or not.

在消費者所得到的訊息僅
只有DM上的價格，別無其他了．消費者到店裡後，詢問價格後，才告知DM標示錯誤．以實際店門售價為主．．該公司到目前為止的行為．不能算是要騙消費者到
店裡嗎？

They should post in the store to notify the customer. Is the small print "以實際店門售價為主" considered as a "public notification"? Again, it is up to the law there. However, as a customer, you can judge TK3C as a "not-honesy" store and not to shop there.

I would like to share my experience with you. Two years ago, I got a very sepcial deal and booked a room in Paris Casion hotel in Las Vegas for $11.00/night, no package just plain simple room. Later hotel called me the low price was due to a error in the computer system and offered me an upgrade to better room but with higher price (I think it was $50). I did not accept it but they still honored my previous reservation. Once I arrived the hotel, they tried again and offered me the same thing and I still did not accept it. So I only paid $11.00 per night for 5 nights for a 5-start hotel, nothing more and nothing less.

Although this was happened in USA and really was not near the case happened in Taiwan. I just would like to show my point. It is unavoidable the mistake could happened. As a business, you should do the damage control based on the balance of loss and your reputation. If a business chose the "short-term" loss over the "long-term" reputation (I guess TK3C this time), you will lose customer and lose your long-term profit. Business in USA, they always very careful to put the small print in the advertisement (such as up to 50% discount, and you will only see one or two items at 50%) to prevent legal issues. In case there is an error, they usually will honor it and post the notification at store, not in website(understanable for a national chain store).

At this moment, I don't think TK3C ae doing the "right" business exercise (based on my USA experience). For me the mistake on DM can be forgiven, but the cover-up and tried to chose the "small short term loss" over the store reputation was not smart.

Sorry for the long English and this is hust my personal opinions.

goodren

goodren
個人積分：10分
文章編號：518262

10分

140樓

2005-04-20 20:42

fanchi wrote:

灰翼 wrote:
這次的事件..
如果發生在美國..
公司一定會乖乖的認賠賣出..
直到新的DM做出來吧..
小黃屋真的是丟盡台灣人的臉..
去大陸也這樣搞的話不出幾年就要準備收攤了..

我覺得已經拿到出貨單的朋友應該堅持下去..
集體向消保官投訴..
其他人也一起來抵制小黃屋吧..
因為這種行為實在太惡劣了..

大陸的燦坤已經收了好幾家了...
算是一個滑鐵盧吧...

台灣的消保法只保護有主動爭取的人...
企業大多是先呼嚨消費者為先...

最近幫朋友爭取中國人壽分紅保單的糾紛...
也是查好法規搬出消基會後...
對方才願意退款解除契約...

喵的咧...
當初用電話行銷騙我朋友時就那麼勤快...

在下的結論是...
在台灣的消費者真的是會吵的小孩才有糖吃...

大陸的燦坤已經挂了20家了，剩下的也是慘淡經營，虧損嚴重，根本就拼不過本地的太平洋數碼，賽博數碼以及百腦匯。大陸媒體的評論是燦坤水土不服。