。 Acer前一陣子殺進加拿大的兩大連鎖店Bestbuy和Futureshop，好像賣得不錯，而這兩家都有賣Gateway的電腦(Bestbuy還有 eMachine,不過確實聽說eMachine的電腦不好），看來Acer在併購後要整合這幾個牌子也需要花不少精力在裡面。 Acer加油！
think another way. Acer is almost unknown in the US market. If Acer want to enter this market, they will need to spend LOTS LOTS of money and maybe not even effective. after all, HP and Dell are just so strong in the US market.
now, Acer bought Gateway. Acer can just use Gateway to enter US market. Gateway is well known in the IT industry in the US. If Acer/Gateway come up with good design and good products, it is soooo much easilier for Acer to gain US market.
I think most Taiwanese IT companies always thinking about cutting cost/cost down. cutting cost can only go so far... in the next decade, industry design is going to win market share, not cost. Look at Apple and Sony. both companies are known for expensive products, and both are gaining market share. Dell lost to HP because people don't want cheap ugly computer. People are willing to spend a little more for a striking design and looks.
charlieslin wrote:
看來ACER要步BE...(恕刪)
說ACER要步明基後塵也太扯了
兩家購併案情形差蠻多的
BENQ是小並大
ACER大並小, 強勢併弱勢~
ACER只是單純擴張市佔率(後續零件採購可能也會有優勢), 增強在美國通路實力
本身ACER就是知名品牌, 不像BENQ連品牌, 規模, 技術, 知名度都不如西門子
ACER則是在各方面都贏gateway不少, 全球知名度和市佔領先更多(gateway只在美國還行)
我到是覺得ACER短期內拿下捷威和派克貝爾雖然要花不少現金(雙方應該有部份是用股票交換)
但能夠獲得兩家在歐洲和美國都有相當市佔率和知名度的品牌
其實對ACER長期是佔率和後續零件採購成本都會有不少優勢
畢竟一台電腦(PC), 各牌主要差異仍是外型設計和售後服務
內部核心零件, 幾乎都是差不多的, 可以想見ACER的零件和代工議價能力會更強~~
以後派克貝爾和捷威的機子大概都是原有品牌的皮, 骨子裡卻都是ACER的機子
其實汽車業早有不少先例, 像福斯集團下的不同汽車品牌
主要零件(引擎/變速箱等)幾乎都是集團共用的, 只是外型和市場定位不同罷了!!~
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